L'Oréal is teaming up with Facebook to bring augmented reality makeup experiences to the masses, joining forces with the social media platform via ModiFace, the AR company that it acquired earlier this year.
Booming demand for L’Oreal’s luxury cosmetics brands like Lancome, particularly in China, helped boost the company’s first-quarter sales, offsetting a more wobbly performance in the group’s mass market division.
Estée Lauder is expanding its global partnership with YouCam in a first-ever mobile augmented reality training program offering Estée Lauder's 17,000 employees on-demand training and product briefings on their phones.
Forget waiting weeks for an appointment with a dermatologist with a personalised skincare consultation online. Such is the concept behind AR tech provider ModiFace's new web skin assessment platform for skincare brands.