Patagonia surfs into Europe
Aug 31, 2010
After reviewing the commercial structure of its Europe business and regaining control of its footwear distribution (previously managed by Wolverine World Wide), Patagonia continues to develop and strengthen in the Old Continent. So starting this winter, the Californian outdoor wear brand adds wetsuits to its surfwear collection in Europe.
Already available in the U.S., the highly technical wetsuits contain a mix of neoprene with a merino wool lining (priced at 470-600 Euros) and is designed for "Core" surfers. It will be available in certain specialised stores in Spain, the UK and France.
Original by Sarah Ahssen. Translated by Rosie Hart
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