×
301
Fashion Jobs
PUMA
Executive, Sales
Permanent · Hong Kong
VF
Senior Finance Analyst
Permanent · 香港
VF
Assistant Regional Merchandising Manager - Men Apparel
Permanent · 香港
VF
Senior Manager, Global Supply Planning
Permanent · 香港
VF
Senior Financial Analyst
Permanent · 香港
VF
Sales Executive (6-Month Contract)
Permanent · 香港
VF
Merchandise Manager
Permanent · 香港
VF
Assistant Finance Manager – Tnf hk & Distributor
Permanent · 香港
VF
Assistant Finance Manager, Product Pricing And Margin
Permanent · 香港
EASTWOOD CONSULTANTS LIMITED
Regional Assistant HR Manager, c&b
Permanent · Hong Kong
PUMA
Manager Fabric Development
Permanent · Hong Kong
BESTEAM PERSONNEL CONSULTANCY LTD.
Garment Technician Trainee (Activewear / Sportswear)
Permanent ·
CONNECTEDGROUP LTD
Product Manager (Fashion &Amp; Hardgoods)
Permanent · KWUN TONG
CONNECTEDGROUP LTD
Global Sustainability Manager (Textile)
Permanent · KWUN TONG
BESTEAM PERSONNEL CONSULTANCY LTD.
Senior Business System Analyst
Permanent ·
NIIN
Merchandising Allocator
Permanent · HONG KONG ISLAND
BESTEAM PERSONNEL CONSULTANCY LTD.
Merchandising Manager (Beauty Team)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Senior Merchandiser / Merchandising Manager
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Retail Operations Manager (Station in Kuala Lumpur, Malaysia)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Divisional Manager – Administration
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Production Director/Factory Manager - Garment (Station Vietnam)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Sales Executive/Merchandiser (Garment)
Permanent ·

Zalando launches cyber week deals in customer acquisition drive

Published
today Nov 25, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

E-tail giant Zalando launched a raft of Cyber Week offers on Monday with the company saying the deals aren't just about driving sales but are an important strategic move in boosting its customer acquisition.


Zalando



The company, which claims more than 29 million active customers, said it's offering a broad selection of brands with up to 70% discounts on in-season fashion and beauty. It plans to unveil flash sales in different categories on each day of Cyber Week, leading up to more than 200,000 items being discounted across its entire assortment on Friday itself. 

Its curated shopping service Zalon and shopping club Zalando Lounge will also participate in Cyber Week with their own offers and dedicated campaigns.

The company’s Zalando Fashion store Senior VP of Commercial Business, Moritz Hahn, said Cyber Week has become “a strategically important GMV and customer acquisition driver. This was once again proven by last year’s results. With over 4,200 orders per minute at peak times during Black Friday alone, sales exceeded our already high expectations by far.”

And the company is also aiming to attract not just regular customers, but those who are likely to be much more engaged, as it's offering its Zalando Plus membership at €9.90 instead of €15. Zalando Plus members will also get additional discounts of 10% as an added inducement to sign up.

Copyright © 2020 FashionNetwork.com All rights reserved.