True Religion still facing problems internationally

By

Sarah Ahssen

Published
Nov 8, 2012

American jean-maker True Religion saw a 9.4 percent leap in sales to 92 million euros following results of its third quarter which closed 30 September. The brand saw an overall in profit largely thanks to success in domestic markets, despite a constant decline in international sales.

In the United States, True Religion has seen an increase in sales of 5.7 % across its domestic retail network (119 stores) over the first three months of its fiscal year. In terms of wholesale, the premium denim brand experienced an increase of 35.4% in sales.

Despite experiencing an increase of 115% in international in-store sales due to the opening of five new stores (two in Germany, one in Austria and two in Canada), international sales fell by 3% to 17.7 million euros. For the same period last year, True Religion had only 13 international stores, whereas they now have 28 open.