Topshop casts new faces in this year’s holiday campaign

By

Barbara Santamaria

Published
Nov 1, 2016

Topshop has recruited nine emerging models to star in this year’s holiday campaign which shows the endless possibilities of dressing for the party season.

Chinese fashion star Jing Wen, British icon Lottie Moss and Dutch model Kiki Willems present the trends of the season alongside Cami Morrone, who is the daughter of male supermodel Maximo Morrone and Argentinian actress Lucila Solá, US model Londone Myers, Dutch star Marjan Jonkman, Damaris Goddrie and Caitie Greene.

The campaign was shot by Giampaolo Sgura, who has worked with several high fashion brands including Dolce & Gabbana, La Perla, Moschino and MSGM, and high street labels such as H&M, Mango and Replay.

Topshop Creative Director, Kate Phelan says of the campaign: “This season is about the individual spirit of a woman – she no longer wants to be part of a tribe, she has her own style. For the Holiday campaign I wanted a family of new faces that have a different type of beauty from one another. I don’t tend to match looks in an obvious way, I like to mix in unexpected elements and use the power of styling to draw out personalities.”

Topshop’s holiday collection provides a stylish wardrobe with a variety of seasonal styles, from playful metallic fringed mini dresses and velvet suiting in rich forest green to delicate pretty ruffles.