299
Fashion Jobs
L'OREAL GROUP
Assistant CRM Manager
Permanent · HONG KONG
L'OREAL GROUP
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H&M
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Permanent · TSIM SHA TSUI
H&M
Accounts Specialist
Permanent · TSIM SHA TSUI
ESTÉE LAUDER COMPANIES
Assistant Demand Planning Manager
Permanent · HONG KONG
ESTÉE LAUDER - BRAND
Retail Marketing Manager, Estée Lauder
Permanent · HONG KONG
CLINIQUE
Assistant Education Manager, Clinique
Permanent · HONG KONG
CLINIQUE
Senior Marketing Manager, Clinique
Permanent · HONG KONG
TOMMY HILFIGER
Senior Manager, Creative Services, Tommy Hilfiger Asia Pacific
Permanent · HONG KONG
AESOP
Retail Consultant
Permanent · SHA TIN
NEWELL
Senior Manager, Indirect Sourcing
Permanent · HONG KONG
L'OREAL GROUP
Group Product Manager
Permanent · HONG KONG
ADIDAS
Senior Manager, Materials Availability Management
Permanent · HONG KONG
L'OREAL GROUP
Assistant Purchasing Manager (Marketing, Digital IT)
Permanent · HONG KONG
PUMA
Manager Innovation Technical Apparel
Permanent · HONG KONG
DR. MARTENS
Head of Financial Accounting, Apac
Permanent · TSIM SHA TSUI
TJX COMPANIES
Director of Sourcing, Apparel -Hong Kong
Permanent · HONG KONG
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Hysan Place
Permanent · CAUSEWAY BAY
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Yoho Mall
Permanent · HONG KONG
A & F
Abercrombie & Fitch - Brand Representative (Part-Time / Full-Time), Harbour City
Permanent · TSIM SHA TSUI
KERING EYEWEAR
Kering Eyewear Assistant Trade Marketing Manager Travel Retail
Permanent · HONG KONG
JAEGER
Training Manager
Permanent · HONG KONG
By
AFP-Relaxnews
Published
Dec 11, 2019
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Sally Beauty shoppers can now test out new hair colors virtually

By
AFP-Relaxnews
Published
Dec 11, 2019

Sally Beauty is the latest big name to invest in virtual hair color testing.


The retailer has teamed up with the beauty tech provider Perfect Corp to launch ‘ColorView,' a virtual hair color try-on experience powered by artificial intelligence (AI) and augmented reality (AR) technology. The service, which is available both in store and via the Sally Beauty app, lets shoppers try on different hair colors from brands including Ion, Arctic Fox, Wella, Ardell and COL-LAB, and also suggests product categories and shades for users.

"This unique in-store integration is changing the way beauty lovers shop for hair color by creating a personalized tool for customers to feel confident in their purchase decision through true-to-life, try-before-you-buy beauty AI technology," Perfect Corp. founder and CEO, Alice Chang, said in a statement.

AR and AI technologies have become increasingly popular with haircare brands over the past year, as a way to offer shoppers a more personal beauty purchasing experience. Aveda rolled out a similar service in November, giving customers the chance to play around with 90 shades of hair dye across its range, while Garnier and Modiface unveiled a ‘Virtual Shade Selector' tool that uses personalized technology to recommend different shades to consumers in just one minute earlier this year. 
 

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