297
Fashion Jobs
H&M
Total Rewards Manager, Supply Chain
Permanent · TSIM SHA TSUI
H&M
Accounts Specialist
Permanent · TSIM SHA TSUI
ESTÉE LAUDER COMPANIES
Assistant Demand Planning Manager
Permanent · HONG KONG
ESTÉE LAUDER - BRAND
Retail Marketing Manager, Estée Lauder
Permanent · HONG KONG
CLINIQUE
Assistant Education Manager, Clinique
Permanent · HONG KONG
CLINIQUE
Senior Marketing Manager, Clinique
Permanent · HONG KONG
TOMMY HILFIGER
Senior Manager, Creative Services, Tommy Hilfiger Asia Pacific
Permanent · HONG KONG
AESOP
Retail Consultant
Permanent · SHA TIN
NEWELL
Senior Manager, Indirect Sourcing
Permanent · HONG KONG
L'OREAL GROUP
Group Product Manager
Permanent · HONG KONG
ADIDAS
Senior Manager, Materials Availability Management
Permanent · HONG KONG
L'OREAL GROUP
Assistant Purchasing Manager (Marketing, Digital IT)
Permanent · HONG KONG
PUMA
Manager Innovation Technical Apparel
Permanent · HONG KONG
DR. MARTENS
Head of Financial Accounting, Apac
Permanent · TSIM SHA TSUI
TJX COMPANIES
Director of Sourcing, Apparel -Hong Kong
Permanent · HONG KONG
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Hysan Place
Permanent · CAUSEWAY BAY
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Yoho Mall
Permanent · HONG KONG
A & F
Abercrombie & Fitch - Brand Representative (Part-Time / Full-Time), Harbour City
Permanent · TSIM SHA TSUI
KERING EYEWEAR
Kering Eyewear Assistant Trade Marketing Manager Travel Retail
Permanent · HONG KONG
JAEGER
Training Manager
Permanent · HONG KONG
L'OREAL GROUP
Retail And Education Manager
Permanent · HONG KONG
TORY BURCH
Senior Manager, Retail Training, Asia
Permanent · HONG KONG
Published
Mar 23, 2022
Download
Download the article
Print
Text size

Matalan launches two own-brand womenswear labels in spring campaign

Published
Mar 23, 2022

Two new own-label womenswear brands are taking centre stage in Matalan’s just-launched ‘More to Love at Matalan’ spring ad campaign.


The ‘More to Love at Matalan’ spring ad campaign


The UK value fashion and homewares retailer has introduced ‘Et Vous’ and ‘Be Beau’ brands, featuring alongside its established menswear ranges Tailor & Wright and T&W.

Et Vous offers “contemporary and elegant wardrobe classics”, while Be Beau targets the more fashion-conscious consumer “looking for vibrant on-trend occasion wear”. 

The latest Tailor & Wright and T&W collections also offer a “fresh take on menswear trends from formalwear to smart casual”.

Alongside a soundtrack of ‘Ready For the Good Life’ by Paloma Faith, the new campaign continues Matalan’s long-running ‘Real Life Ready’ trading platform to “re-enforce its value and range credentials”.

Created by McCann Manchester, the new spring campaign features 30-, 20- and 10-second spots, running across TV, VOD, digital and social. The media schedule also incorporates Channel 4 and Sky, both new channels for Matalan.

Jeff Howarth, Omnichannel Marketing Director at Matalan, said: “The campaign… really encapsulates the optimism that spring typically brings. The campaign perfectly showcases our fashionability and range. We also understand that many customers are feeling the financial squeeze in the current climate, so re-enforcing our value credentials was important too.”

Copyright © 2024 FashionNetwork.com All rights reserved.