×
823
Fashion Jobs
EASY JOB CENTRE
Sales Executive (Woven Fabric) (Ref no.: 052774)
Permanent · HONG KONG
EASY JOB CENTRE
Technical Manager (Bra & Underwear) (Ref no.: 036207)
Permanent · HONG KONG
EASY JOB CENTRE
Senior Sales Executive (Woven Fabric) (Ref no.: 054126)
Permanent · HONG KONG
EASY JOB CENTRE
Sales Manager (Woven Fabric) (Ref no.: 054125)
Permanent · HONG KONG
EASY JOB CENTRE
Sales Manager (Woven) (Ref no.: 054677)
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
奢侈品牌服飾 - 區域經理 Area Manager
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
E-Commerce Brand Manager 25-40k (T-Mall, Taobao, Wechat Store, Etc)
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
(Assistant) Key Account / Category Manager
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
名牌手袋 / 鞋履 / 配飾 - 區域經理 Area Manager
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
Fashion Buyer / Demand Planner / Merchandiser (Rtw, Accessories) 25-35k
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
Human Resources Officer (c&b / Recruitment)
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
(Assistant) E-Commerce (Digital) Manager 35 - 50k (Marketing, Online, New Channel, Retail)
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
時尚品牌服飾 - 區域經理 Area Manager
Permanent · HONG KONG
YORK SOLUTIONS LIMITED
(Assistant) Production / Operations Manager (Manufacturing, Base in Dongguan)
Permanent · HONG KONG
EASY JOB CENTRE
IT Support (Garment) (Ref no.: 053827)
Permanent · HONG KONG
EASY JOB CENTRE
Analyst Programmer (Hardline / Garment Buying Office) (Ref no.: 047237)
Permanent · HONG KONG
EASY JOB CENTRE
Programmer (Hardline/ Garment Buying Office) (Ref no.: 049608)
Permanent · HONG KONG
HILLMAN ROSS
Senior Manager - Commercial Analysis
Permanent · HONG KONG
HILLMAN ROSS
Assistant General Manager, Technical (Lingerie)
Permanent · HONG KONG
HILLMAN ROSS
Sales & Marketing Executive - Appeal
Permanent · HONG KONG
HILLMAN ROSS
Senior/ Category Manager - Beauty
Permanent · HONG KONG
EASY JOB CENTRE
Technical Manager (Bra & Underwear) (Ref no.: 055811)
Permanent · HONG KONG

M&S poaches Topshop fashion director in younger shopper drive

Published
today Jul 15, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

The departure of M&S’s clothing, home and beauty head Jill McDonald, has been followed up by news that the retailer has headhunted Maddy Evans, the fashion director of Topshop, as it follows a new approach to attracting younger shoppers. She should be in place in her new role by November.


M&S (left) wants to take a leaf out of Topshop's book (right) as it signs up Maddy Evans for a key role



It's an interesting move given that the company had seemed to shift away from concerted attempts to reach younger consumers in favour of a stronger focus on ‘Mrs M&S’, its core older shopper.

But the company’s efforts to revive its flagging (but still huge) fashion operations seem to have stalled. And well publicised problems with supply issues around popular denim styles earlier this year highlighted how, even when it has fashion successes, it has struggled to deliver enough stock to meet demand for those items.

The news of the Maddy Evans appointment came in the Mail on Sunday, which said that she's expected to “inject 'more confidence' into womenswear and help drive the retailer's strategy of appealing to young families.”

That doesn't mean that Evans is a like-for-like replacement for McDonald as company CEO Steve Rowe has taken direct responsibility for oversight of the Clothing and Home division.

But her arrival is part of a drive to generate more mega-money hit product lines. It's believed she’ll be working most closely with womenswear and childrenswear head Jill Stanton, although her full remit hasn't been officially announced.

Copyright © 2019 FashionNetwork.com All rights reserved.