×
267
Fashion Jobs
EASTWOOD CONSULTANTS LIMITED
Regional Digital Marketing Manager, Luxury Brand
Permanent · Hong Kong
VF
Area Manager, Dickies hk
Permanent · 香港
CONNECTEDGROUP LTD
Garment Technician (Womenswear/Menswear)
Permanent · KWUN TONG
CONNECTEDGROUP LTD
Product Manager (Fashion &Amp; Hardgoods)
Permanent · KWUN TONG
CONNECTEDGROUP LTD
Global Sustainability Manager (Textile)
Permanent · KWUN TONG
EMMA WALLACE CO LTD
Brand Manager
Permanent · HONG KONG
EMMA WALLACE CO LTD
Sales Manager
Permanent · HONG KONG
BESTEAM PERSONNEL CONSULTANCY LTD.
General Merchandising Manager (Ladies’ Knit & Sweater)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
General Merchandising Manager / Divisional Merchandising Manager (Ladies Woven)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Divisional Merchandising Manager (Ladies Knit)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Divisional Merchandising Manager (Ladies’ Sweater)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
q.a. Manager (All Garments) (Offshore Countries)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Merchandising Manager / Senior Merchandising Manager (Ladies’ Knit / Ladies’ Sweater)
Permanent ·
VF
Senior Visual Merchandising Manager
Permanent · 香港
VF
Assistant Regional Merchandising Manager, Lifestyle Footwear
Permanent · 香港
EASTWOOD CONSULTANTS LIMITED
Accounting Manager - Luxury Brand
Permanent · Hong Kong
EASTWOOD CONSULTANTS LIMITED
Senior Administration Manager, Retail
Permanent · Hong Kong
VF
Assistant Merchandising Manager
Permanent · 香港
PUMA
Executive, Sales
Permanent · Hong Kong
VF
Senior Finance Analyst
Permanent · 香港
VF
Assistant Regional Merchandising Manager - Men Apparel
Permanent · 香港
VF
Senior Manager, Global Supply Planning
Permanent · 香港

M&S poaches Topshop fashion director in younger shopper drive

Published
today Jul 15, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

The departure of M&S’s clothing, home and beauty head Jill McDonald, has been followed up by news that the retailer has headhunted Maddy Evans, the fashion director of Topshop, as it follows a new approach to attracting younger shoppers. She should be in place in her new role by November.


M&S (left) wants to take a leaf out of Topshop's book (right) as it signs up Maddy Evans for a key role



It's an interesting move given that the company had seemed to shift away from concerted attempts to reach younger consumers in favour of a stronger focus on ‘Mrs M&S’, its core older shopper.

But the company’s efforts to revive its flagging (but still huge) fashion operations seem to have stalled. And well publicised problems with supply issues around popular denim styles earlier this year highlighted how, even when it has fashion successes, it has struggled to deliver enough stock to meet demand for those items.

The news of the Maddy Evans appointment came in the Mail on Sunday, which said that she's expected to “inject 'more confidence' into womenswear and help drive the retailer's strategy of appealing to young families.”

That doesn't mean that Evans is a like-for-like replacement for McDonald as company CEO Steve Rowe has taken direct responsibility for oversight of the Clothing and Home division.

But her arrival is part of a drive to generate more mega-money hit product lines. It's believed she’ll be working most closely with womenswear and childrenswear head Jill Stanton, although her full remit hasn't been officially announced.

Copyright © 2020 FashionNetwork.com All rights reserved.