299
Fashion Jobs
L'OREAL GROUP
Assistant CRM Manager
Permanent · HONG KONG
L'OREAL GROUP
Key Account Manager
Permanent · HONG KONG
H&M
Total Rewards Manager, Supply Chain
Permanent · TSIM SHA TSUI
H&M
Accounts Specialist
Permanent · TSIM SHA TSUI
ESTÉE LAUDER COMPANIES
Assistant Demand Planning Manager
Permanent · HONG KONG
ESTÉE LAUDER - BRAND
Retail Marketing Manager, Estée Lauder
Permanent · HONG KONG
CLINIQUE
Assistant Education Manager, Clinique
Permanent · HONG KONG
CLINIQUE
Senior Marketing Manager, Clinique
Permanent · HONG KONG
TOMMY HILFIGER
Senior Manager, Creative Services, Tommy Hilfiger Asia Pacific
Permanent · HONG KONG
AESOP
Retail Consultant
Permanent · SHA TIN
NEWELL
Senior Manager, Indirect Sourcing
Permanent · HONG KONG
L'OREAL GROUP
Group Product Manager
Permanent · HONG KONG
ADIDAS
Senior Manager, Materials Availability Management
Permanent · HONG KONG
L'OREAL GROUP
Assistant Purchasing Manager (Marketing, Digital IT)
Permanent · HONG KONG
PUMA
Manager Innovation Technical Apparel
Permanent · HONG KONG
DR. MARTENS
Head of Financial Accounting, Apac
Permanent · TSIM SHA TSUI
TJX COMPANIES
Director of Sourcing, Apparel -Hong Kong
Permanent · HONG KONG
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Hysan Place
Permanent · CAUSEWAY BAY
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Yoho Mall
Permanent · HONG KONG
A & F
Abercrombie & Fitch - Brand Representative (Part-Time / Full-Time), Harbour City
Permanent · TSIM SHA TSUI
KERING EYEWEAR
Kering Eyewear Assistant Trade Marketing Manager Travel Retail
Permanent · HONG KONG
JAEGER
Training Manager
Permanent · HONG KONG
Translated by
Nicola Mira
Published
Dec 4, 2020
Reading time
2 minutes
Download
Download the article
Print
Text size

L'Occitane International posts 15% revenue slump in H1

Translated by
Nicola Mira
Published
Dec 4, 2020

Cosmetics group L’Occitane International has been hit hard by the Covid-19 crisis which, at its peak, forced the group to close 75% of its 1,569 stores around the world. This caused the group’s sales to drop by 15.2%, to €616.6 million (and by 13.1% at constant exchange rates) in the first half of the 2020-21 financial year. Between April and September, the operating income of L’Occitane International, owner of L’Occitane en Provence, MelvitaErborian and Elemis, was €32.89 million, compared to €41.7 million in the same period a year before.


Elemis is one of the brands in L'Occitane International's portfolio - Elemis


L’Occitane en Provence, the group's leading brand, accounting for 75% of its total revenue, generated sales worth €462.3 million, down by 16.7%. Sales for skincare brand Elemis were €64.6 million, equivalent to a 23.2% decline.

The group’s ‘other brands’ segment, including Melvita and Erborian, generated a revenue of €35.2 million, for a 25.6% decrease. Only U.S. make-up brand LimeLife bucked the trend, boosted by new product launches, flash promotions and a new mobile app, propelling its sales up by 33.5%, to €54.3 million.

In France, where L’Occitane International operates 87 stores, revenue in the period reached €37.5 million, as opposed to €48.6 million in H1 2019. With sales worth €113.9 million, the U.S. remains the main market for L’Occitane, even though it recorded a 14.7% slump. In H1 2020-21, the only region in which the group grew was Asia: sales in China increased by 27.1%, to €97.4 million, and those in Taiwan rose by 19%.

Notably, online sales for L’Occitane jumped up by 80.8% in the first six months of the financial year. The group underlined that it will still face plenty of challenges in the rest of the year, and indicated that it might cut 300 jobs from among its 9,000-strong workforce. 

L’Occitane International is currently restructuring L’Occitane’s Brazilian organisation, and that of Melvita, and is also in the process of rationalising its retail footprint in the U.S.
 

Copyright © 2024 FashionNetwork.com All rights reserved.