298
Fashion Jobs
L'OREAL GROUP
Assistant CRM Manager
Permanent · HONG KONG
L'OREAL GROUP
Key Account Manager
Permanent · HONG KONG
H&M
Total Rewards Manager, Supply Chain
Permanent · TSIM SHA TSUI
H&M
Accounts Specialist
Permanent · TSIM SHA TSUI
ESTÉE LAUDER COMPANIES
Assistant Demand Planning Manager
Permanent · HONG KONG
ESTÉE LAUDER - BRAND
Retail Marketing Manager, Estée Lauder
Permanent · HONG KONG
CLINIQUE
Assistant Education Manager, Clinique
Permanent · HONG KONG
CLINIQUE
Senior Marketing Manager, Clinique
Permanent · HONG KONG
TOMMY HILFIGER
Senior Manager, Creative Services, Tommy Hilfiger Asia Pacific
Permanent · HONG KONG
AESOP
Retail Consultant
Permanent · SHA TIN
NEWELL
Senior Manager, Indirect Sourcing
Permanent · HONG KONG
L'OREAL GROUP
Group Product Manager
Permanent · HONG KONG
ADIDAS
Senior Manager, Materials Availability Management
Permanent · HONG KONG
L'OREAL GROUP
Assistant Purchasing Manager (Marketing, Digital IT)
Permanent · HONG KONG
PUMA
Manager Innovation Technical Apparel
Permanent · HONG KONG
DR. MARTENS
Head of Financial Accounting, Apac
Permanent · TSIM SHA TSUI
TJX COMPANIES
Director of Sourcing, Apparel -Hong Kong
Permanent · HONG KONG
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Hysan Place
Permanent · CAUSEWAY BAY
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Yoho Mall
Permanent · HONG KONG
A & F
Abercrombie & Fitch - Brand Representative (Part-Time / Full-Time), Harbour City
Permanent · TSIM SHA TSUI
KERING EYEWEAR
Kering Eyewear Assistant Trade Marketing Manager Travel Retail
Permanent · HONG KONG
JAEGER
Training Manager
Permanent · HONG KONG
Published
Jun 16, 2020
Reading time
2 minutes
Download
Download the article
Print
Text size

Kanye West files trademark for Yeezy beauty product expansion

Published
Jun 16, 2020

Kanye West is looking to expand his Yeezy empire, and may be stepping into the beauty space for the very first time. 

Kanye West's Yeezy files trademark for beauty product expansion. - Instagram: @yeezymafia


The musician and fashion mogul filed earlier this month for a Yeezy trademark that would potentially span a wide range of beauty and skincare products, according to TMZ. 

The full list of products includes makeup, false eyelashes, facial masks, nail polish, moisturizers, bath gels, body oils, shaving cream, hair care products, and perfumes. The filing also listed some hygienic products like toothpaste and deodorant, and even scented pine cones and aromatherapy pillows. 

With a foray into beauty, West would be following in the footsteps of his wife Kim Kardashian and most of the Kardashian-Jenner clan. Kim has previously successfully launched the KKW Beauty line, while Kylie Jenner operates the massively popular Kylie Cosmetics line, which includes a spin-off collection with sister Khloe. 

But it’s not the first time that the 42-year-old, Chicago-born rapper has teased a beauty line. Similarly in 2017, West's team had filed legal documents to launch makeup and fragrance products under the label 'Donda' - the name of West's late mother - yet the collection never eventuated. Now, fans will have to wait and see whether any products are soon unveiled under Yeezy. 

The label, created and distributed in partnership with Adidas, was first launched with Nike in 2009 and then brought to Adidas in 2013. The pair launched their first shoe together in 2015.

Yeezy footwear often sells for more than $200 a pair in the United States and elsewhere. The brand, which currently only spans fashion and apparel, reportedly made $1.5 billion in sales, last year. 

In April, Forbes confirmed West’s billionaire status, which was largely in thanks to the basketball shoes bearing his name that he developed with Adidas, according to Forbes.

Copyright © 2024 FashionNetwork.com All rights reserved.