298
Fashion Jobs
H&M
Total Rewards Manager, Supply Chain
Permanent · TSIM SHA TSUI
H&M
Accounts Specialist
Permanent · TSIM SHA TSUI
ESTÉE LAUDER COMPANIES
Assistant Demand Planning Manager
Permanent · HONG KONG
ESTÉE LAUDER - BRAND
Retail Marketing Manager, Estée Lauder
Permanent · HONG KONG
CLINIQUE
Assistant Education Manager, Clinique
Permanent · HONG KONG
CLINIQUE
Senior Marketing Manager, Clinique
Permanent · HONG KONG
TOMMY HILFIGER
Senior Manager, Creative Services, Tommy Hilfiger Asia Pacific
Permanent · HONG KONG
AESOP
Retail Consultant
Permanent · SHA TIN
NEWELL
Senior Manager, Indirect Sourcing
Permanent · HONG KONG
L'OREAL GROUP
Group Product Manager
Permanent · HONG KONG
ADIDAS
Senior Manager, Materials Availability Management
Permanent · HONG KONG
L'OREAL GROUP
Assistant Purchasing Manager (Marketing, Digital IT)
Permanent · HONG KONG
PUMA
Manager Innovation Technical Apparel
Permanent · HONG KONG
DR. MARTENS
Head of Financial Accounting, Apac
Permanent · TSIM SHA TSUI
TJX COMPANIES
Director of Sourcing, Apparel -Hong Kong
Permanent · HONG KONG
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Hysan Place
Permanent · CAUSEWAY BAY
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Yoho Mall
Permanent · HONG KONG
A & F
Abercrombie & Fitch - Brand Representative (Part-Time / Full-Time), Harbour City
Permanent · TSIM SHA TSUI
KERING EYEWEAR
Kering Eyewear Assistant Trade Marketing Manager Travel Retail
Permanent · HONG KONG
JAEGER
Training Manager
Permanent · HONG KONG
L'OREAL GROUP
Retail And Education Manager
Permanent · HONG KONG
TORY BURCH
Senior Manager, Retail Training, Asia
Permanent · HONG KONG
Translated by
Nicola Mira
Published
Mar 15, 2017
Reading time
2 minutes
Download
Download the article
Print
Text size

French actor Omar Sy stars in footwear label's new video

Translated by
Nicola Mira
Published
Mar 15, 2017

French luxury footwear label J.M. Weston is enjoying its forays into film, recruiting the hugely popular French actor and comedian Omar Sy in its latest clip.

 


The star of the 'The Intouchable' and 'Jurassic World' movies is cast as Sleeping Beauty in a video released at J.M. Weston's Parisian temporary store on the Champs-Elysées, and on the label's website and social media platforms. It is an ironic new take on the classic fable, in which Sy, bare-foot and plunged into eternal sleep, is eventually awakened by a princess who slips him on J.M. Weston's latest loafer model.

The shoe is the Moc'Weston, the pink version of the label's signature 180 loafer, a light summer shoe which is available in an unconventional colour palette at J.M. Weston's stores and retail corners from 15th March.

In the video, Omar Sy works with some of his close friends, such as singer Oxmo Puccino, the video's director, producer Olivier Bassuet, creative director Mathias Kiss and actress Alexia Giordano as the princess.

It is by no means the first video produced by J.M. Weston. In 2013 the luxury footwear label released a short film directed by Cédric Klapisch showcasing its women's collection, and last year it produced another with director James Bort, also dedicated entirely to the Moc’Weston model and featuring ballet dancer and Opera de Paris star Mathieu Ganio.

For Omar Sy this venture into footwear is not a first, since the actor recently launched sneaker label Enso in partnership with Vincent Guillet, founder of French luxury leather goods brand Anonyme.

Copyright © 2024 FashionNetwork.com All rights reserved.