300
Fashion Jobs
L'OREAL GROUP
Assistant CRM Manager
Permanent · HONG KONG
L'OREAL GROUP
Key Account Manager
Permanent · HONG KONG
H&M
Total Rewards Manager, Supply Chain
Permanent · TSIM SHA TSUI
H&M
Accounts Specialist
Permanent · TSIM SHA TSUI
ESTÉE LAUDER COMPANIES
Assistant Demand Planning Manager
Permanent · HONG KONG
ESTÉE LAUDER - BRAND
Retail Marketing Manager, Estée Lauder
Permanent · HONG KONG
CLINIQUE
Assistant Education Manager, Clinique
Permanent · HONG KONG
CLINIQUE
Senior Marketing Manager, Clinique
Permanent · HONG KONG
TOMMY HILFIGER
Senior Manager, Creative Services, Tommy Hilfiger Asia Pacific
Permanent · HONG KONG
AESOP
Retail Consultant
Permanent · SHA TIN
NEWELL
Senior Manager, Indirect Sourcing
Permanent · HONG KONG
L'OREAL GROUP
Group Product Manager
Permanent · HONG KONG
ADIDAS
Senior Manager, Materials Availability Management
Permanent · HONG KONG
L'OREAL GROUP
Assistant Purchasing Manager (Marketing, Digital IT)
Permanent · HONG KONG
PUMA
Manager Innovation Technical Apparel
Permanent · HONG KONG
DR. MARTENS
Head of Financial Accounting, Apac
Permanent · TSIM SHA TSUI
TJX COMPANIES
Director of Sourcing, Apparel -Hong Kong
Permanent · HONG KONG
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Hysan Place
Permanent · CAUSEWAY BAY
A & F
Hollister CO. - Brand Representative (Part-Time / Full-Time), Yoho Mall
Permanent · HONG KONG
A & F
Abercrombie & Fitch - Brand Representative (Part-Time / Full-Time), Harbour City
Permanent · TSIM SHA TSUI
KERING EYEWEAR
Kering Eyewear Assistant Trade Marketing Manager Travel Retail
Permanent · HONG KONG
JAEGER
Training Manager
Permanent · HONG KONG
Published
Dec 5, 2018
Reading time
2 minutes
Download
Download the article
Print
Text size

Fashion trade fair Moda unveils This is Me campaign

Published
Dec 5, 2018

Birmingham’s Moda trade show has announced that its February edition will focus on “real fashion for real people” under its new This is Me campaign.


Moda


The theme will celebrate the people working hard behind their brands, as well as consumers of all sizes and lifestyles, and define different aspects of the upcoming fair such as the catwalk runway shows.

“Serving the fashion industry for so many years, Moda has carved a niche offering real fashion for real people and in 2019, kicking off with the February show, we will celebrate the people behind the brands, the people behind the stores and turn the spotlight onto the real lifestyles shaping the demands of today’s real consumers,” Julie Driscoll, managing director of ITE Group’s fashion portfolio commented.

“Key to our new manifesto is the Elastic Generation; a generation reinventing life for the over 50, leaving age behind and living according to how they feel. Bigger spenders than the under-50s but underserved by high street fashion.”

The campaign will see Moda share real-life stories of the people who make the event and its local community, while the catwalk shows will become more size inclusive by showcasing the collections on a variety of body shapes.

The theme will also guide this season’s content programme, with talks and seminars about the Elastic Generation and expert advice on fit and sizing, how to dress every body shape and a stylist’s view of the new collections catering for the over-50s.

The next Moda will take place at the NEC Birmingham on 17-19 February 2019.

Copyright © 2024 FashionNetwork.com All rights reserved.