Denim by Première Vision expecting some 87 exhibitors

By

Matthieu Guinebault

Published
Nov 15, 2012

For the upcoming edition of the show, taking place in Paris the 28 and 29 November, Denim by Première Vision will be welcoming 87 exhibitors, which is up 7% on the previous edition of the show. Amongst the new exhibitors are companies from Italy, Spain, Turkey and Brasil.

Three new fabric manufacturers will be present at the show; Albiate and TNT33 from Italy and Cedro from Brazil. Three Turkish ready-to-wear suppliers - Akkus, Erba and Jeanci - will also make their first appearance at the show. In terms of accessories, the Spanish company Granero and Italians Emmetex, Reca and Okinawa will all be showing.

According to the shows organiser, the theme throughout the show is customization. Gone are the traditional details and ethnic references, we can look forward to vibrant designs and lots of energy.

The show will also be the launching pad for innovations from Isko, Invista and Geox thanks to the Up to Denim 3 section. The Italian ITV Denim will also be showcasing their new patent Wine-tex.

Last November’s edition attracted 2,552 buyers to the event, which was an increase of 22% on the previous edition. The increase was largely down to the influx of foreign visitors, who made up 73% of the attendees.