Calvin Klein launches 'Let It Out' campaign

By

Jennifer Braun

Published
May 24, 2023

Calvin Klein announced on Tuesday the launch of a new campaign celebrating the LGBTQIA+ community. 

Dubbed 'Let It Out', the campaign, shot by Karim Sadli, stars actors Amandla Stenberg and Brandon Flynn, capturing the energy of Pride and expressing the joy and freedom of being your most authentic self. 

Stenberg and Flynn highlight the 2023 'This Is Love' collection throughout the campaign. Collection highlights include underwear styles featuring rainbow color palettes and bold color-blocking. 

It also features new mesh fabrications from its Modern Cotton Underwear line, as well as apparel including versatile pieces designed to be mixed and matched, with bold graphics displaying 'This Is Love'.

Completing the collection are limited-edition t-shirts designed in support of ILGA World and Transgender Law Center, featuring the phrases 'Empower Each Other' and 'Show Up For Trans Youth'. 

The campaign is in line with Calvin Klein’s ongoing efforts to support the LGBTQIA+ community. To date, in 2023, Calvin Klein has committed over $220,000 to NGOs including PFLAG National, ILGA World, Transgender Law Center and more. 

Likewise, Calvin Klein Australia and the PVH Foundation have donated $55,000 USD to BlaQ Aboriginal Corporation this year.