×
308
Fashion Jobs
PUMA
Manager Fabric Development
Permanent · Hong Kong
BESTEAM PERSONNEL CONSULTANCY LTD.
Garment Technician Trainee (Activewear / Sportswear)
Permanent ·
CONNECTEDGROUP LTD
Product Manager (Fashion &Amp; Hardgoods)
Permanent · KWUN TONG
CONNECTEDGROUP LTD
Global Sustainability Manager (Textile)
Permanent · KWUN TONG
BESTEAM PERSONNEL CONSULTANCY LTD.
Senior Business System Analyst
Permanent ·
NIIN
Merchandising Allocator
Permanent · HONG KONG ISLAND
BESTEAM PERSONNEL CONSULTANCY LTD.
Merchandising Manager (Beauty Team)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Senior Merchandiser / Merchandising Manager
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Retail Operations Manager (Station in Kuala Lumpur, Malaysia)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Divisional Manager – Administration
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Production Director/Factory Manager - Garment (Station Vietnam)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Sales Executive/Merchandiser (Garment)
Permanent ·
BESTEAM PERSONNEL CONSULTANCY LTD.
Senior Fabric Manager (Woven & Knit Fabric)
Permanent ·
EASY JOB CENTRE
General Merchandising Manager (Ladies Sweater) (Ref no.: 032362)
Permanent · HONG KONG
EASY JOB CENTRE
Administration Manager (Knit) (Station Overseas) (Ref no.: 042708)
Permanent · HONG KONG
EASY JOB CENTRE
Quality Assurance Manager (Knit) (Ref no.: 051003)
Permanent · HONG KONG
EASY JOB CENTRE
Merchandising Manager (Knit) (Ref no.: 051192)
Permanent · HONG KONG
EASY JOB CENTRE
Merchandising Manager (Woven Fabric) (Ref no.: 005619)
Permanent · HONG KONG
EASY JOB CENTRE
Sales & Marketing Manager (Sweater) (Ref no.: 055903)
Permanent · HONG KONG
EASY JOB CENTRE
Technical Manager (All Garments) (Station Dongguan) (Ref no.: 054356)
Permanent · HONG KONG
EASY JOB CENTRE
Garment Technician 3d (Garment) (Ref no.: 052189)
Permanent · HONG KONG
EASY JOB CENTRE
Quality Assurance Manager (All Garment) (Station Offshore) (Ref no.: 053800)
Permanent · HONG KONG

Boohoo's MissPap finds new CEO at Missguided

Published
today Sep 23, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Fast-growing e-tailer Boohoo Group has named MissGuided exec Samantha Helligsø CEO of its recently acquired MissPap brand with the role marking a return to Boohoo for the new appointee.


MissPap has a new CEO



Joining in January next year, she actually began her career at Boohoo 12 years ago as part of the team put together by co-founder Carol Kane in the marketing department.

Since then, she’s built up a strong CV in the UK fashion sector, leaving Boohoo to move to Bench in 2011 and joining Missguided a year later. She worked her way up from Creative Manager there to become Brand Director last year in charge of the strategic brand vision for global campaigns.

That strong marketing background should be key as MissPap works to achieve the kind of recognition that Boohoo’s signature brand, its PrettyLittleThing label and it’s well-known Nasty Gal brand already have.

She knows how to tap into the mood of the moment and grab attention while doing it and was the individual who drove the decision to stop airbrushing Misguided model shots to remove ‘imperfections’.

Boohoo’s group CEO, the still-new John Lyttle who joined it from Primark, said the MissPap brand has “great potential and represents an exciting opportunity as we extend our multi-brand platform”. He also called Helligsø “outstanding and highly-regarded”.

Copyright © 2020 FashionNetwork.com All rights reserved.