YNAP said its Cyber Weekend lived up to predictions with a strong rise in demand for “fine jewellery and watches, partywear and exclusive items as luxury customers treated themselves to something special.”
Luxury shoppers are using ‘cyber weekend’ to treat themselves to exclusives, including luxe watches and jewellery. They also want one-of-a-kind experiences, and are more influenced by Instagram posts than ever.
The online luxury menswear retailer has revealed the results of its latest collaborations, announcing the launch of exclusive Off-White product and a collection signed by Milanese label Alanui and LA-based Greg Lauren.
YNAP’s luxury e-tailers Net-A-Porter and Mr Porter have unveiled their Christmas marketing campaigns with a focus for the former on the “ultimate in party dressing” and the latter on the service proposition.
Mr Porter and Roger Dubuis are launching a collab collection on the menswear site with the luxe price tag also including a big experience element as they work with Lamborghini to add a strong USP to the products.
Luxury goods stocks have been hammered in recent weeks by concerns about weakening demand in China and a looming trade war with the US. But the real picture is much more mixed, the chairman of Alibaba said on Monday.