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Published
Aug 30, 2016
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TriStyle acquires Long Tall Sally from Amery Capital

Published
Aug 30, 2016

TriStyle, the German direct fashion retailer whose brands include Peter Hahn and Madeleine, has acquired tall women's specialist brand Long Tall Sally from Amery Capital in a deal worth £30m.


Long Tall Sally


Last year, TriStyle was acquired by private equity investors Equistone Partners and since then it has been "looking for other synergistic opportunities", the brand said in a statement.

Andrew Shapin, CEO, Long Tall Sally, commented: "The tall women of the world have a strong desire to purchase well made, up to date fashion and we are proud and passionate about working to provide them real choice. Our team, with the backing of Amery Capital, has transformed LTS from a £10 million UK retailer to an international, fast growing, profitable, digitally led £50 million (€60m, $68m) sales p.a. omni-channel business, with c.70% of sales online. We are very excited about the opportunity to continue to accelerate our growth around the world with the backing of one of Europe's leading direct to consumer fashion businesses."

The brand will continue to be operated by its existing management team from its east London offices.
 

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